ISVs and SaaS companies of all sizes will bring management teams and product managers to Software Business 2007. Software Business 2007 offers six in-depth tracks and is the perfect place for companies to network and learn from leading players in the market.

Pricing for Software Business 2007:
Pricing for the conference is $995 per attendee. There is a discount of $200 for registration before August 31. Team discounts are available. Before August 31 teams of three or more pay only $595 per registration. Pricing for bootcamps and workshops is separate. Full pricing details can be found at: www.softwarebusinessonline.com/sb_conf07_reg.php.

Executive Strategy Track
s The Threat From Within: How Cannibalization is Creating a Civil War with Large Enterprise   Software Vendors
s Building Your Management Team: The 20 Skill Sets Needed to Achieve Rapid Growth
s Next Generation Partner Opportunity Management
s Successful Corporate Repositioning: Staying Relevant in a Changing Marketplace, and Ahead of   Your Competition
s Blasting Through Growth Chokepoints: How to Avoid The Deadly Growth Plateaus Brought On,   Surprisingly, By Your Own Success
s Building a Successful Network of Global Partners
s Accelerating Business Performance Management (BPM) Through On-Demand Analytics
s Strategic Alliances for Small and Mid-Sized Firms

Financial Track
s Knowing When and How to Approach VCs and Private Equity Firms
s Business Strategies: Acquiring to Become an Industry Leader
s Turning Compliance Into A Competitive Weapon: Best Practices in Turning Legislative Pain into   Profitable Gain
s Financing Roundtable: Where’s the Money and How to Get It 
s 2007-2008 Software M&A Outlook
s Extreme Revenue Recognition – Beyond the Spreadsheets
s How to Develop a Successful Exit Strategy

Sales Track
s Accelerating Sales by Focusing on Value
s Rationalizing Traditional Software Pricing to Software as a Service (SaaS)
s Partnering With VARs the Right Way
s How to Escape the Price-Driven Sale
s Building a Sales Value Chain: Lean Sales and Marketing Principles for Technology Companies 
s Increasing Revenue and Profitability with the Right Software Licensing Model

Software & Services Track
s Making Money as SaaS
s SaaS v. Traditional Enterprise Software: Building a Sustainable Model and Taking It to Market s s Establishing and Growing a Successful SaaS Business
s Software As a Service Opportunities and Pitfalls
s Establishing and Software and Services Track: SaaS Application Delivery Acceleration
s The Evolution of the Software Industry: An Intricate Web of Interdependency

Product Development Track
s Agile Enterprise Rollout—The Greening of the Software Industry
s Increase Customer Satisfaction With Remote Support Software
s The Business Case for High-Performance Database Connectivity
s Software Instrumentation: How to Develop Smarter Products with Built-in Customer   Intelligence
s Developing Absurdly Ideal Software
s Case Studies of Successful Offshoring: The Crawl, Walk, Run Strategy
s Leveraging the Mobile Platform to Expand your Business and Create a New Revenue Channel

Marketing Track
s Creating the Horizontal Vertical – How to Build Your Business Around Your Customers
s Harnessing the Untapped Marketing Power of Blogs
s Changing Marketing Strategy Issues – How the Software Business is Getting Crazier
s Relationship Marketing 2.0: The Demand Creation Model to Align Marketing Strategy with Sales   Execution in the On Demand World
s Leveraging the Power of Viral Marketing: the Hottest Marketing Initiative on the Planet
s Upgrading Enterprise Email Systems to Increase Efficiency, Boost Revenue and Streamline   Business Processes
s Increase Profits via Effective User Adoption: 3 Critical Decisions facing Software Executives   Attempting to Compete via Effective Usage
s Accelerate Through the Software “J-Curve" -- Microsoft Ecosystem Dynamics
s The DNA of Technology Leaders: Understanding the Paradox of Technology Marketing
s ROI and Online Marketing: Keys to Success

Click Here To View The Finalized Conference Program