eNewsletter

September 8, 2008

In This Issue:

Feature Article

  • Looking for a Managed Hosting Company for Your SaaS Solution? Four Keys to Unlocking Your Success

Industry News

  • Xactly and AIM Technology Partner to Drive Call Center Performance and Profitability
  • SolArc Achieves Microsoft Gold Certified Partner Status
  • Progress Software Teams with rPath to Deliver SaaS Applications via Virtual Appliances
  • ChannelAdvisor Secures $20 Million in Funding
  • Open Text to Acquire Captaris

Event Listings

  • Software Business 2008 Pre-Conference Workshops Add Hands-On Training and Skill Development to Industry-Leading Conferences
  • SaaS & SLAM Call for Presentations

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SaaS and SLAM 2009 – Call for Presentations

SaaS and SLAM 2009 is a two-day conference focused on the economics of managing, transitioning and starting software as a service companies and the successful business development models, sales strategies, licensing technologies, partnering, channel development, growth opportunities and marketing issues facing software companies. As two separate and successful events in 2008, SaaS Economics and SLAM (Sales, Licensing, Alliances & Marketing) have been combined in 2009 to provide an extensive and comprehensive conference. Call for Presentations Deadline is October 27th.

Please click here to visit the Call for Presentations page.

FEATURE

Looking for a Managed Hosting Company for Your SaaS Solution?
Four Keys to Unlocking Your Success
Larry Steele, Technical VP, SaaS, SAVVIS, Inc.

Software-as-a-Service (SaaS) continues to gain in popularity as a new business model.  This is due, in part, to the fact that independent software vendors (ISVs) and SaaS infrastructure hosting companies have arrived at effective processes to develop, deliver and refine many of the essential enabling elements of SaaS.  Consequently, ISVs and their customers now expect that these capabilities, such as consistent uptime, rapid system response time and broader solution functionality, will be “built in” to the standard SaaS infrastructure offering.

Click Here for Full Story

Xactly and AIM Technology Partner to Drive Call Center Performance and Profitability

Xactly Corp., a provider of on-demand sales performance management, and AIM Technology, a provider of analytical performance-management software solutions for contact centers and service organizations, have announced a strategic go-to-market partnership. Under the agreement, Xactly and AIM will co-sell and co-market their respective on-demand software solutions to extend call center performance management capabilities to include pay-for-performance cash and non-cash incentives.

Contact Center Performance Management (CCPM) solutions providers such as AIM Technology offer tools that allow organizations to closely monitor the effectiveness of their contact centers. Xactly, a provider of on-demand Sales Incentive Compensation Management (ICM) software, provides solutions that allow variable compensation, such as cash commissions and non-cash rewards, to be leveraged as a strategic tool for motivating employee behavior and promoting retention.

A leading industry analyst recently noted that, "ICM is gaining notice for supporting pay-for-performance programs in field services and call center organizations," indicating that organizations using call-center-based sales channels should look closely at deploying ICM.

"Motivating and managing the performance of call center employees is an essential component of achieving operational goals and delivering contact center performance management," Mark Smith, CEO & EVP Research, Ventana Research. "Through this alliance, Xactly Corp. and AIM Technology are delivering a comprehensive pay-for-performance system, including cash and non-cash incentives that can further improve the measurement and management of call center performance."

Joint customers currently shared by Xactly and AIM include Aspect, ACS and PayPal. The companies plan joint selling and marketing activities over the coming months.


SolArc Achieves Microsoft Gold Certified Partner Status

SolArc, a global provider of commodity supply, trading and risk management software solutions, has attained Gold Certified Partner status in the Microsoft Partner Program.

The Microsoft Partner program was created to provide market recognition to companies that demonstrate a consistent, high-quality delivery of solutions built on Microsoft technology and the .NET Framework. Microsoft Gold Certified Partners must meet a demanding set of criteria including enhanced certification and a portfolio of real-world customer references. Only qualified, top-tier organizations are successful in achieving certification, and are thus identified as the most skilled partners in specific solution areas.

“We are proud to be recognized by Microsoft as a Gold Certified Partner,” said Cynthia Haynie, SolArc CTO. “Many businesses in commodity-intensive markets look for partners that bridge the gap between business demands and technology capabilities. We will soon release significant components of our flagship product, RightAngle, on the latest .NET development platform. We committed to achieving Gold Certified Partner status during development of this release, and the vigorous review cycles have resulted in an even more robust solution for our customers.”

Brad Anderson, SolArc CEO, added, “Our development team has always delivered high quality commodity supply and trading solutions. Microsoft Gold Certified Partner status provides further evidence that SolArc solutions continue to meet the highest levels of service readiness and competency, based on the most powerful development platform available today. I am confident that our relationship with Microsoft will continue to result in the best possible technology solutions for our customers.”

“Solutions competencies are an important way for Microsoft to better enable ISVs to meet customer needs,” said Sanjay Parthasarathy, corporate vice president of the Developer and Platform Evangelism Group at Microsoft Corp. “They allow ISVs to keep and win customers through their deep knowledge of solutions-based Microsoft platform technologies. Microsoft has a long history of working closely with ISV partners to help them deliver compelling solutions and applications to our mutual customers, and the Microsoft Competencies are an important step in continuing to enhance vital relationships with ISVs worldwide.”


Progress Software Teams with rPath to Deliver SaaS Applications via Virtual Appliances

Progress Software Corp. has certified rPath's rBuilder for its OpenEdge platform. This allows independent software vendors (ISVs) to use rPath technology to quickly create Software as a Service (SaaS) applications as virtual appliances that include/leverage the Progress OpenEdge business application development platform.

“By teaming with rPath, Progress Software is addressing a growing need in the ISV community to reduce application deployment costs while accelerating time-to-market,” said Colleen Smith, managing director, SaaS, at Progress Software. “Virtual appliances built with rBuilder and certified on Progress OpenEdge give ISVs deployment independence, dramatically reducing complexity and costs.”

A virtual appliance is an application combined with just enough operating system (JEOS) to run optimally in any virtualized environment. Virtual appliances eliminate the time consuming task of installing, configuring and maintaining complex application environments. rPath's rBuilder and the rPath Appliance Platform are the first and only comprehensive technology solution for creating and managing application images that can be delivered to customers as appliances or on-demand applications running in a compute cloud.

The Progress OpenEdge platform is the first integrated platform optimized for the development and deployment of service-oriented business applications. It isolates developers from the complexities of today's computing environments, allowing them to concentrate on what really matters - creating the business logic of their application.


ChannelAdvisor Secures $20 Million in Funding

ChannelAdvisor, a provider of e-commerce channel management solutions, has received an additional $20 million in funding to accelerate its growth. The funding round was led by New Enterprise Associates (NEA) with participation from current ChannelAdvisor investors Advanced Technology Ventures, Kodiak Venture Partners, eBay and Southern Capitol Ventures.

Additionally the company plans on implementing a restructuring plan that will both streamline operations and accelerate the company's path to profitability.

During the past year, ChannelAdvisor's revenues have grown more than 55 percent and gross merchandise value (GMV) has grown more than 45 percent.

With several acquisitions over the past two years, ChannelAdvisor has expanded its paid search offerings, distanced its leadership in the online marketplace space and most recently entered into the rich media segment with the acquisition of RichFX.

"ChannelAdvisor has grown rapidly over the last two years, both organically and via two material acquisitions, and has strengthened its leadership position in the e-commerce channel management space," says Scot Wingo, CEO of ChannelAdvisor. "With the additional financing and restructuring of the company, we are excited about accelerating our path to profitability. We have reached not only a revenue scale that very few Software-as-a-Service companies have achieved, but also outstanding growth and profitability metrics."


Open Text to Acquire Captaris

Open Text Corp., a global provider in Enterprise Content Management (ECM), and Captaris, Inc., a provider of software products that automate document-centric processes, have announced a definitive merger agreement in which a wholly owned subsidiary of Open Text will acquire Captaris. Under the terms of the agreement, Captaris shareholders will receive cash consideration of approximately $131 million in total, or $4.80 per share in exchange for their Captaris stock. The companies expect the transaction to close by the end of the calendar year, subject to customary closing conditions, including approval by Captaris's shareholders and anti-trust approvals.

Captaris's software products include document and data capture solutions that let customers convert paper documents to digital content, and manage associated processes. The acquisition will expand Open Text's partnership offerings by creating tighter integration with Open Text's invoice management solutions that work with SAP and Oracle. Captaris also offers business information and delivery solutions built on the Microsoft .NET framework which integrate, process and automate the flow of content.

"Captaris's technology will strengthen Open Text's ECM solutions by providing another on-ramp for integrating content into our ECM solutions," said John Shackleton, president and CEO of Open Text. "We are committed to continuing Captaris's products, and partner and customer support."

Software Business 2008 Pre-Conference Workshops Add Hands-On Training and Skill Development to Industry-Leading Conferences

On October 29th, Software Business 2008 is hosting its pre-conference workshops. The workshops provide an intimate classroom setting for in-depth discussions and interactions with leading industry experts. You will learn the latest skills and tools for growing and managing your company to developing an exit strategy.
Space will fill up so ensure your place and register early.

Leadership in Application: Improving Business Results in Software Development, presented by Michael Laddin, President, LeaderPoint, focuses on leadership in complex and changing environments, and how, at a leadership level, the efforts of managers must always be changing. We'll take a look at what really makes up big picture thinking. Participants will walk away with a specific set of action items, tools with real application that they can immediately implement back at work.

Managing Offshore Projects: Achieving Success Despite Challenges, presented by: M. M. Sathyanarayan, President, Global Development Consulting, Inc., will provide you the tools to address challenges and achieve offshoring success. Packed with real-world case studies and hard-earned experience, you will learn what you need to be successful. Whether you are just starting out or have been engaged in offshoring for some time, you will benefit from this course.

Selling Up Selling Out, presented by Ward Carter, President, Corum Group, will show attendees how to position, prepare, value, negotiate and execute an M&A transaction for maximum value, and how to weave through the SOX due diligence minefield and not be one of the many M&A casualties.

Straight Facts on How to Leverage the IT Channel, presented by Robert Cohen, Integrated mar.com, takes you through the strengths and weaknesses as well as the myths and realities of the Channel. Focusing on what you need to do to leverage the Channel’s relationships, technical expertise and passion to dramatically grow your sales.

Click here for details on each workshop, including times and pricing information: http://www.softwarebusinessonline.com/sb_conf08_workshops.php.


SaaS & SLAM 2009 Call for Presentations

SaaS and SLAM 2009 is a two-day conference focused on the economics of managing, transitioning and starting software as a service companies and the successful business development models, sales strategies, licensing technologies, partnering, channel development, growth opportunities and marketing issues facing software companies. As two separate and successful events in 2008, SaaS Economics and SLAM (Sales, Licensing, Alliances & Marketing) have been combined in 2009 to provide an extensive and comprehensive conference.
The conference committee is currently accepting presentation abstracts. Here are a few of the topics sought:
• Software as a Service Models
• Raising Capital
• Managing Subscriptions and Licenses
• Case Studies of Leading and Emerging SaaS Vendors
• Pricing, Licensing and Sales Programs
• Marketing and Branding
• Partnering and Alliance Programs
• Product & Service Development
• Distribution, Customer Service and Support
• Market Outlooks and Opportunities
Deadline to submit an abstract is October 27th. For more information on submitting an abstract, please visit: http://www.softwarebusinessonline.com/conf2009/SaaS_SLAM/conf2009_presentations.php


  Upcoming Industry Events & Information - Click here to view full Calendar

September 2008
15-18Taleo World, Boston, Mass.

23-24 - C-level Executive and VP Bootcamp, Atlanta, Ga.

October 2008
30-31 – Software Business 2008, San Francisco, Calif.


CardBrowser attends hundreds of computer software and hardware, information technology (IT), Internet / digital media, telecommunications, and related tradeshows and conferences globally each year. Our field consultants attend these events and collect business cards from the exhibitors - who are high-tech c-level, sales, marketing, consulting, and engineering professionals. We upload the business cards to a searchable database on the web. There are 150,000 business cards online now, and we add thousands of new cards every month.

Click Here for more information.


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