The Software Business 2009 Conference:
Strategies for C-Level Executives of Mid-Sized Software & SaaS Companies
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Pre-Conference Workshops

 

AirTight Management is a Standard for Professional Management Systems Best Practices

When: Monday, September 28th - 9:00 am - 5:00 pm
Presenter: Bob Norton, President, C-Level Enterprises, Inc.
Registration: $795

Register

Less than 1 in 100 companies will grow to $10,000,000 in sales or more. When they do most founders will be replaced by "professional" CEOs and others by investors or boards. Sometimes even by the choice of the founder who realizes he or she has outgrown their experience level. This is because the skills to run and grow a company once it reaches several million dollars are very different than the skills to get it there. Even though these skills can be learned they are not easy to learn on the job.

The Six Systems provides complete solutions to all the problems of growth using live training. If you are having problems with any of the following internally these systems will solve these issues:
1. Accountability (individual and department)
2. Lack of predictable sales results and growth
3. Poor understanding of the corporate vision, priorities and goals
4. Team and individual performance issues
5. Missing target budgets
6. Lack of infrastructure for employee development, recruiting and the capture of institutional knowledge for learning and constant business improvement
7. Poor understanding of the metrics and levers in your business and inability to project results

C-Level Enterprises, Inc. guarantees that AirTight Management practices will greatly improve your company from both a strategic and operational (execution) perspective. These Six Systems will both save money and drive additional sales in short order. All registrants will get the a brand new AirTight Strategic Planning Implementation kit (a $369 value) free for attending with six audio CDs and a data Disc with 200 supporting files for implementing a superior annual Strategic Planning process.



Building Value for a M&A Exit

When: Monday, September 28th - 1:00 pm - 5:00 pm
Presenter: Ward Carter, President, Corum Group
Registration: Free, pre-registration is required.

Register

Given the current worldwide economic turmoil, many firms have been forced to rethink their exit options. We’ll examine the dynamics of the current M&A market for software and IT companies, and how both strategic and financial buyers have adjusted their models for acquisition of smaller software firms.  We’ll also examine trends in the M&A market, valuation metrics, evolving deal structures, and how you as a seller can position for maximum value.  This workkshop will cover:
• The impact of recession on software M&A
• Lessons we learned from the dot.com meltdown
• Why you may want to consider an exit now
• Which sectors are hot, and not
• Why smaller company M&A is still strong
• What strategic buyers look for in a deal
• Why you can’t ignore financial buyers
• Why IPO freeze should matter to you
• What recent transactions tell us
• Where valuations are headed
• How deal structure is changing  
• Why SaaS is still an attractive model
• Why you must look globally in an M&A search
• What you can do now to survive the downturn and build value

We’ll also look at proper preparation for an exit, and the things you can do to attract an acquirer and successfully manage the challenges of due diligence. Learn how experts approach valuation discussions, and how to negotiate the best deal for your shareholders and employees.  M&A is by far the most likely exit for most companies, and an event you can prepare for long in advance to assure a positive outcome when the timing is optimum.

Who Should Attend:
• Software Executives, shareholders or investors looking to maximize value through a strategic MA transaction
• Larger technology companies looking to do acquisitions or divestitures
• Software CEOs  curious about what their company might be worth in the current environment
• Firms that have witnessed consolidations in their sector and are looking to better understand their options

This is a must-attend session for anyone serious about taking advantage of today's M&A market or building a software or IT company for an eventual M&A exit.

This is a special mini session of Corum’s widely acclaimed one day Selling Up, Selling Out conference (normally $495.00). That conference is the most attended executive educational symposium in history for software and IT companies; since 1990 over half a trillion dollars in deal value has been realized by attendees! You will learn how to position, prepare, value, negotiate and execute an M&A transaction for maximum value, and how to weave through the SOX due diligence minefield and not be one of the many M&A casualties. A valuable reference book of the presentation materials will also be provided.

 

Interested in hosting a pre-conference workshop at Software Business 2009? Contact Shannon Given, program manager at 720-528-3770 ext. 104 or via email.

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